creative media producer

Title: CHP+ "When I Grow Up" (:30)
Client: State of Colo / Child Health Plan +
Agency: The Bawmann Group
Production Company: Citizen Pictures
Role: Producer, Director

Governor Ritter agreed on very short notice to appear in a commercial promoting a new child healthcare insurance plan. We didn't know that meant for only one hour, at his office, during a snowstorm, with a rally going on outside his window.

Nonetheless, the kids were cute, the Gov was a champ, and the rally quieted down at all the correct moments. The spot ended up being a hit, and Governor Ritter confessed to our agency exec it was one of the most painless spots he'd been a part of.